With over 25 years of accumulated data leadership and the industry’s top AI expertise, CJ MezzoMedia’s AI-driven advertising solutions empower brands to craft optimal strategies and deliver outstanding performance.
Over 100,000
Campaign Records
Proven Over Decades
of Advertising Data
ADLY is a strategic partnership ecosystem that drives business growth through data and technology, growing alongside our clients.
An intelligence solution pipeline connecting the entire digital advertising lifecycle,
The core structure of ADLY linking everything from Exploration to Analysis based on data.
Reach CasterBudget OptimizerDataShotOperaifAdBidOptBid AutoSpinXAI Assistant EngineA standardized AI Assistant engine for common use across solutions.Explore
AnXer
AI Agent-driven media info and multi-dimensional task support
"Is there a way to find only the core insights I need?" Without complex exploration processes.
Get the exact information you need instantly with a NLP-based question.
- Natural language queries on product policies, billing methods, and more across dozens of media
- Multi-dimensional business support, including document generation and data analysis
- Rapid guidance on internal operational policies and HR systems
Strategize
Reach Caster
Optimal Cross-Media Budget Allocation and Integrated Reach Prediction via Scenario-Based Simulation
"What is the optimal mix between TVC and digital?" "How much reach can we get with this budget?"
Find answers through data-driven simulations, not guesswork.
- Explore optimal TVC/Digital budget allocation ratios via Ratio Finder
- Predict integrated reach relative to budget via Reach Predictor
- Support multi-strategy decision-making through scenario comparison
Budget Optimizer
Optimal Budget Allocation Found via AI Simulation of Thousands of Scenarios
"What strategy maximizes performance with a limited budget?"
Input goals/budget to get an optimal media mix proposal.
- Realistic, high-reliability predictions based on actual execution data
- Budget distribution reflecting ad product contribution (Attribution)
- Reflects trends and operational know-how of 22 industries
DataShot
Extraction of Industry-Specific Benchmark Data Based on Actual Campaign Data
"How high is the ad performance in our industry?"
Find answers in data, not guesswork.
- Extract customized data by combinations of conditions, including industry, media, and product
- Identify seasonality and optimal execution timing
- Derive cross-insights through performance comparison across industries and media
Orchestrate
Opera
DA/SA Integrated Operation Solution Unifying Multi-Media Management
"Is managing Display and Search Ads separately inefficient?"
Manage SA/DA and the "Big 4" media on a single dashboard.
- Operate 4 major media in a unified SA/DA environment without platform switching
- Operational automation prevents human error and allows focus on strategy
- Real-time monitoring and auto-alerts ensure stability
ifAd
IFTTT-Based Automatic Ad Optimization via Detection of Variables
"Need to respond quickly to weather changes or anomalies?"
Auto-adjusts ads when set conditions occur and maintains optimal state via 24h monitoring.
- Auto-execution of repetitive tasks based on set conditions and schedules
- Immediate anomaly detection via 24-hour monitoring of key metrics
- Real-time auto-adjustment reflecting external variables (e.g., weather)
BidOpt
Optimal Bidding Strategy per Keyword to Achieve KPIs
"Which keywords should get more/less budget to hit KPIs without wasting spend?"
Proposes optimal bids based on past data and blocks budget waste on low-efficiency keywords.
- Data-driven auto-proposal of optimal rank & bid per keyword
- Consistent operation via algorithms (removing variance in manager capability)
- Auto-identification of low-performance keywords to minimize waste
BidAuto
Secure Stable Exposure and Efficiency by Automatically Maintaining Target Rankings
"Spending time manually adjusting due to rank fluctuations?"
Set a target rank, and the system adjusts bids in real-time to maintain it.
- Auto-bid adjustment (5-min cycle) based on keyword target rank
- Budget waste prevention via time/day/min-max bid conditions
- Shift from repetitive tasks to strategy & analysis-focused work
Insight
Intella
BI Solution Making Complex Ad Data Easy for Everyone to Utilize
"How to efficiently integrate complex ad data from multiple sources?"
Automatically integrates complex ad data into easy-to-use reports accessible to everyone.
- Integrate & standardize disparate data from different media
- Drag-and-drop chart widgets for non-experts to build dashboards
- Create and manage custom data tables without coding
AIM
Strategic Growth Metrics to Measure, Prove, and Expand Brand Value
"We lack a unified way to measure brand performance across the entire customer journey."
Quantify brand growth by measuring the entire journey: Awareness → Interest → Inflow.
- Integrated measurement of Awareness-Interest-Inflow journey
- Objective proof of campaign effects and brand value growth
- Quantification of qualitative metrics (search volume, mentions, sentiment)