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shapeshape

No.1 Data & Solution Expertise

Based on 25+ years of accumulated campaign execution data by industry, we predict future performance and support advertisers' business success by maximizing advertising results through an advanced integrated advertising operation solution applying industry-leading AI technology.

Solution Image
Solution Image

Integrated advertising operation solution

From AD Products, Display Ads, and Video Ads performance collection to analysis, evaluation, and action. Our advanced integrated advertising operation solution enhances business performance and supports advertisers' successful marketing initiatives.

I.am (Integrated Ads Manager)

Integrated Ad Management
An operational solution that integrates and manages advertising elements in bulk by connecting with major SA/DA media platforms

Key Features
Major Media Partners

BidOpt

Solution proposing optimal ranking and keyword bidding prices to achieve targets based on BidOpt algorithm computation, which is patent-filed (registered)

Process
Patent Information
Keyword Optimal Ranking Recommendation System and Method for Search Advertising (Patent-2022-0139578)
Conversion Rate Prediction Algorithm Generation Method and Computing Device Therefor (Patent-2022-0139582)

AutoBid

A solution that automatically adjusts keyword bidding prices to display and maintain keywords at desired ranking positions

Process

NALO (Nimble Ability Lift-off)

Smart advertising operation automation solution that detects advertising performance and external environment to automatically operate advertisements in real-time according to user-defined conditions

Key Features
Operation Process
Key Components
Order – The automation rule unit in NALO, composed of a combination of triggers and actions
Trigger – The condition that must be met for an action to be executed
Action – The task that is executed when the trigger condition is satisfied
Target – The subject for condition evaluation in a trigger or the execution target of an action

IntelligenceSOON

Smart advertising intelligence solution for marketers, analysts, and advertisers that visualizes advertising performance, integrates data management, and provides advertising-optimized data preprocessing

핵심 기능

adly AI

Generative AI-based advertising performance analysis solution
Reads connected data, analyzes advertising performance, and visualizes results without prompts

주요 기능

Big Data and AI Technology Utilization Solutions

AX : AI of eXperience
Supporting your business success from advertising planning to operation and performance analysis with industry-leading AI technology.
Reach Caster

Digital advertising reach integrated prediction solution utilizing actual reach values from campaigns across different media platforms

Budget Optimizer

Solution that proposes optimized media mix utilizing AI tailored to budget and KPI requirements

Coverage
Performance prediction at not only media level but also ad product level, the first of its kind in Korea
Industry-Specific Strategic Segmentation
Maximizing Budget Efficiency Through 22 Industry Classifications
Strategic proposals considering the characteristics and seasonality of each industry, rather than mechanical budget allocation covering all industries with a single model
AnXer (AnXer + Advertising eXpert)

AI-based decision support in-house solution leveraging digital advertising domain expertise

Key Features
Key Functions